Wikia

Tractor & Construction Plant Wiki

British Motor Holdings

Talk0
14,427pages on
this wiki
British Motor Holdings Ltd
Fate Merged in 1968 with Leyland Motor Corporation
Predecessor Jaguar Cars
British Motor Corporation (BMC)
Successor British Leyland Motor Corporation
Founded 1966
Defunct 1968
Headquarters United Kingdom Leyland, Lancashire, England, UK
Industry Car industry

British Motor Holdings Ltd (BMH) was a British motor company created in an attempt to halt the decline in Britain's manufacturing base in the 1960s.

HistoryEdit

The Wilson Labour Government (1964–1970) came to power at a time when British manufacturing industry was in decline and decided that the remedy was to promote more mergers, particularly in the motor industry. Chrysler was already buying into the Rootes Group, Leyland Motors had acquired Standard Triumph and Rover and had become a major automotive force. The British Motor Corporation (BMC) was suffering a dramatic drop in its share of the home market, and in 1966 it succumbed to the pressures, and along with Pressed Steel, the car body manufacturer, merged with Jaguar Cars to form British Motor Holdings. The entity formally came into existence on 14th December 1966[1].

From the Jaguar perspective, the merger came about because Sir William Lyons, the managing director and founder of Jaguar Cars Ltd was nearing retirement, and did not have a viable succession plan within the company. His only son John Lyons had been killed in a car accident in 1955, and his other board members were of a similar age to himself. Another factor was that bodyshells for Jaguar production were fabricated by Pressed Steel, a supplier critical to Jaguar Cars and now controlled by BMC.

From the BMC perspective, Jaguar Cars was attractive because it was a success in the US market, and was thereby hugely profitable at a time when BMC lacked the funds to invest sufficiently in modern production facilities or new models.

The marquesEdit

BMH thus inherited a plethora of British automotive marques:

  • From Jaguar Cars came
  • From BMC came

Short livedEdit

BMH, however, had a short life because in 1968, still struggling, it merged with the prosperous Leyland Motor Corporation to form the British Leyland Motor Corporation (BLMC).

References / sources and further readingEdit

  1. "What is BMH?", Autocar vol 127 nbr 3730: page 1. 10 August 1967. 



Smallwikipedialogo This page uses some content from Wikipedia. The original article was at British Motor Holdings. The list of authors can be seen in the page history. As with Tractor & Construction Plant Wiki, the text of Wikipedia is available under the Creative Commons by Attribution License and/or GNU Free Documentation License. Please check page history for when the original article was copied to Wikia

Around Wikia's network

Random Wiki