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Jaguar Land Rover
Type Subsidiary
Founded 2008
Headquarters Gaydon, United Kingdom
Industry Automotive
Products Cars
Parent Tata Motors
Website www.jaguarlandrover.com

Jaguar Land Rover (informally JLR) is a British multinational automotive company owned by Tata Motors of India.[1] Its principal activity is the development, manufacture and sale of Jaguar and Land Rover vehicles.

History[]

The Jaguar Cars and Land Rover businesses were brought together as a single entity by Ford Motor Company in 2002.[2] Ford had acquired Jaguar Cars in 1989 and Land Rover from BMW in 2000.[3][4]

In 2008 the Jaguar Land Rover company was established when Tata Motors acquired the Jaguar and Land Rover businesses from Ford.[5]

In March 2011, Jaguar Land Rover announced that it would be hiring an additional 1,500 staff at its Halewood plant, and signed over £2 billion of supply contracts with UK-based companies, to enable production of its new Range Rover Evoque model.[6][7] In September 2011, the company confirmed that it would be investing £355 million in the construction of a new engine plant at the i54 business park near Wolverhampton, central England, to manufacture a family of four-cylinder petrol and diesel engines.[8][9] In November 2011 Jaguar Land Rover announced that it would be creating 1,000 new jobs at its Solihull plant, a 25 per cent increase in the size of the workforce at the site.[10][11]

In March 2012 Jaguar Land Rover announced the creation of 1,000 new jobs at its Halewood plant, and a shift to 24-hour production at the plant.[12][13] In the same month, Jaguar Land Rover and the China-based carmaker Chery agreed to invest an initial US$2.78 billion in a new joint venture the activities of which will include the manufacture of Jaguar and Land Rover vehicles and engines, the establishment of a research and development facility, the creation of a new automobile marque, and sales of vehicles produced by the company.[14][15]

Operations[]

Jaguar whitley 19o06

The JLR Whitley plant.

Jaguar Land Rover currently sells vehicles under the Jaguar and Land Rover marques. It also owns the rights to the currently dormant Daimler, Lanchester and Rover marques. The latter was acquired by Land Rover, whilst still under Ford ownership, from BMW in the aftermath of the collapse of MG Rover Group, BMW having retained ownership of the marque when it broke up Rover Group in 2000, licensing it to MG Rover as a condition of the sale of Land Rover to Ford.

Jaguar Land Rover operates five principal manufacturing and R&D facilities:

  • Gaydon (formerly RAF Gaydon, BL Technology, Rover Group and then the Land Rover engineering site)
  • Whitley (formerly the Chrysler UK engineering site, then the Jaguar cars engineering site)
  • Solihull (formerly Rover Cars and then Land Rover production site)
  • Castle Bromwich (formerly British Leyland and then Jaguar Cars production site)
  • Halewood (formerly Ford of Britain production site, then Jaguar and now a Land Rover production site)

Sales[]

In the year ended 31 March 2011, Jaguar Land Rover sold a total of 240,905 units, of which 189,087 were Land Rovers and 51,818 were Jaguars.[16] In that period 24.1% of sales were in the United Kingdom, 22% in Europe (ex. the United Kingdom and Russia), 20.9% in North America, 12% in China, 4.9% in Russia and 15.9% in the rest of the world.[16]

References[]

  1. Mike Rutherford (2008-03-29). "Mike Rutherford ponders Tata's takeover of Land Rover and Jaguar", The Daily Telegraph, Telegraph Media Group. Retrieved on 2008-07-30. 
  2. "Superboss Dover takes over at Jaguar", Coventry Evening Telegraph (2001-11-09). Retrieved on 2011-09-26. 
  3. "The Years 1989 to 1986". Jaguar Cars Ltd.. Retrieved on 2009-06-19.
  4. "BMW, Ford seal Land Rover deal", BBC News (2000-05-24). Retrieved on 2010-05-07. 
  5. "Jaguar Land Rover". Tata Sons. Retrieved on 2008-07-30.
  6. Cite error: Invalid <ref> tag; no text was provided for refs named tele23apr2011
  7. "Jaguar announces £2bn supply contracts for Evoque model", BBC News (2 March 2011). Retrieved on 20 September 2011. 
  8. "Tata's Jaguar Land Rover picks UK for new plant", Reuters (19 September 2011). Retrieved on 20 September 2011. 
  9. "Jaguar Land Rover confirms new UK plant", The Telegraph (19 September 2011). Retrieved on 20 September 2011. 
  10. "Jaguar Land Rover to create 1,000 jobs at Solihull factory", The Telegraph (10 November 2011). Retrieved on 10 November 2011. 
  11. "Jaguar Land Rover creates more than 1,000 Solihull jobs", BBC News (10 November 2011). Retrieved on 10 November 2011. 
  12. "Jaguar Land Rover creates 1,000 new jobs", The Independent (13 March 2012). Retrieved on 21 March 2012. 
  13. "Land Rover to create 1,000 jobs at Halewood", BBC News (13 March 2012). Retrieved on 21 March 2012. 
  14. "Jaguar Land Rover seals JV with China's Chery", Reuters (21 March 2012). Retrieved on 21 March 2012. 
  15. "Jaguar Land Rover and Chery Automobile agree deal to sell vehicles in China", The Guardian (21 March 2012). Retrieved on 21 March 2012. 
  16. 16.0 16.1 Cite error: Invalid <ref> tag; no text was provided for refs named annres2011
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